Blue Ocean Strategy.
Main Author: | kim, W. Chan |
---|---|
Other Authors: | Mauborgne, Renee |
Format: | Open Shelf |
Published: |
Boston, Massachusetts:
Harvard Business School Press,
2005.
|
Subjects: |
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090 | 0 | 0 | |a HF5415.153 |b .K53 2005 |
100 | 0 | |a kim, W. Chan | |
245 | 1 | 0 | |a Blue Ocean Strategy. |
260 | |a Boston, Massachusetts: |b Harvard Business School Press, |c 2005. | ||
300 | |a xv.; |c 240p. 24cm. | ||
650 | 0 | 0 | |a New products |
650 | 0 | 0 | |a Market segmentation |
700 | 0 | |a Mauborgne, Renee | |
999 | |a 0000169019 | ||
999 | |a 0000169711 | ||
999 | |a 0000169712 | ||
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