Principles of marketing: an asian perspective.
| Main Author: | Kotler, Philip |
|---|---|
| Other Authors: | Swee Hoon Ang, Armstrong, Gary |
| Format: | Open Shelf |
| Published: |
Singapore:
Prentice Hall,
2005.
|
| Subjects: |
| Physical Description: |
xv, 535p.: ill. (some col.); 28cm.. |
|---|---|
| Bibliography: |
Includes glossary and index |
| ISBN: |
0131234390 |