The brand gap : how to bridge the distance between business strategy and design....

Main Author: Neumeier, Marty.
Format: Open Shelf
Published: Berkekley, CA: New Riders, 2006.
Subjects:
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005 20180214090000.0
090 0 0 |a HD69   |b .B7N4 2006 
100 0 |a Neumeier, Marty.  
245 1 0 |a The brand gap :   |b how to bridge the distance between business strategy and design.... 
260 |a Berkekley, CA:   |b New Riders,   |c 2006. 
300 |a 194 p.:   |b ill.;   |c 21cm. 
504 |a Includes index. 
650 0 0 |a Brand name products.  
650 0 0 |a Brand name products--Planning.  
650 0 0 |a Brand name products--Marketing.  
999 |a 0000168889 
999 |a 0000168890