Strategic marketing decisions in global markets.
| Main Author: | Doole, Isobel |
|---|---|
| Other Authors: | Lowe, Robin |
| Format: | Open Shelf |
| Published: |
London:
Thomson Learning,
2005.
|
| Subjects: |
| LEADER | 00518pamja2200181 4500 | ||
|---|---|---|---|
| 001 | 0000100082_0029 | ||
| 005 | 20180328090000.0 | ||
| 020 | |a 184480142X | ||
| 090 | 0 | 0 | |a HF5415 |b .D66 2005 |
| 100 | 0 | |a Doole, Isobel | |
| 245 | 1 | 0 | |a Strategic marketing decisions in global markets. |
| 260 | |a London: |b Thomson Learning, |c 2005. | ||
| 300 | |a xxiv, 343 p.: |b ill. [some col.]; |c 28 cm. | ||
| 504 | |a Includes index. | ||
| 650 | 0 | 0 | |a Marketing |x Management |
| 650 | 0 | 0 | |a Strategic planning |
| 700 | 0 | |a Lowe, Robin | |
| 999 | |a 0000168822 | ||