Strategic marketing decisions in global markets.
| Main Author: | Doole, Isobel |
|---|---|
| Other Authors: | Lowe, Robin |
| Format: | Open Shelf |
| Published: |
London:
Thomson Learning,
2005.
|
| Subjects: |
| Physical Description: |
xxiv, 343 p.: ill. [some col.]; 28 cm. |
|---|---|
| Bibliography: |
Includes index. |
| ISBN: |
184480142X |