Strategic asian marketing: an essential guide for managers.
| Main Author: | Hean Tat Keh |
|---|---|
| Other Authors: | Jeongwen Chiang |
| Format: | Open Shelf |
| Published: |
Singapore:
Pearson education,
2004.
|
| Subjects: |
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| 001 | 0000100035_0029 | ||
| 005 | 20180312090000.0 | ||
| 020 | |a 981244565X | ||
| 090 | 0 | 0 | |a HF5415.13 |b .H372 2004 |
| 100 | 0 | |a Hean Tat Keh | |
| 245 | 1 | 0 | |a Strategic asian marketing: an essential guide for managers. |
| 260 | |a Singapore: |b Pearson education, |c 2004. | ||
| 300 | |a xvii, 269p.: |b ill.; |c 24cm.. | ||
| 504 | |a Includes index | ||
| 650 | 0 | 0 | |a Marketing--Asia--management |
| 700 | 0 | |a Jeongwen Chiang | |
| 999 | |a 0000168722 | ||