Services marketing in Asia : a case book..
Main Author: | Wirtz, Jochen |
---|---|
Other Authors: | Lovelock, Christopher |
Format: | Open Shelf |
Published: |
Singapore:
Prentice Hall,
2005.
|
LEADER | 00425pamja2200157 4500 | ||
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005 | 20180305090000.0 | ||
020 | |a 9812449434 | ||
090 | 0 | 0 | |a HD9987 |b .A2.W57 2005 |
100 | 0 | |a Wirtz, Jochen | |
245 | 1 | 0 | |a Services marketing in Asia : |b a case book.. |
260 | |a Singapore: |b Prentice Hall, |c 2005. | ||
300 | |a xv, 454p. ill; |c 29cm. | ||
700 | 0 | |a Lovelock, Christopher | |
999 | |a 0000168712 | ||
999 | |a 0000168713 |