Beyond traditional marketing : innovations in marketing practice..
| Main Author: | Kamran Kashani |
|---|---|
| Format: | Open Shelf |
| Published: |
England:
John Wiley & Sons, Ltd,
2005.
|
| Subjects: |
| Physical Description: |
xvi, 308p. ill; 21cm. |
|---|---|
| Bibliography: |
Includes index. |
| ISBN: |
0470011467 |