Strategic market management
| Main Author: | Aaker, Devid A |
|---|---|
| Other Authors: | Mills, Michael K |
| Format: | Open Shelf |
| Published: |
New York:
Wiley,
2001.
|
| Subjects: |
| LEADER | 00502pamja2200181 4500 | ||
|---|---|---|---|
| 001 | 0000099667_0029 | ||
| 005 | 20180409090000.0 | ||
| 020 | |a 0470805064 | ||
| 090 | 0 | 0 | |a HF5415.13 |b .A24 2001 |
| 100 | 0 | |a Aaker, Devid A | |
| 245 | 1 | 0 | |a Strategic market management |c Aaker, Devid A / Mills, Michael K. |
| 260 | |a New York: |b Wiley, |c 2001. | ||
| 300 | |a xx, 411p.; |c 23 cm. | ||
| 504 | |a Index includes | ||
| 650 | 0 | 0 | |a Marketing |x management |
| 700 | 0 | |a Mills, Michael K | |
| 999 | |a 0000168171 | ||
| 999 | |a 0000168172 | ||