APA Citation

Cooper, D. R., & Schindle, P. S. (2006). Marketing research. Boston: McGraw Hill Irwin.

Chicago Style Citation

Cooper, Donald R., and Pamela S. Schindle. Marketing Research. Boston: McGraw Hill Irwin, 2006.

MLA Citation

Cooper, Donald R., and Pamela S. Schindle. Marketing Research. Boston: McGraw Hill Irwin, 2006.

Warning: These citations may not always be 100% accurate.