Marketing management an Asian perspective
| Main Author: | Kotler, Philip |
|---|---|
| Other Authors: | Swee Hoon Ang, Siew Meng Leong |
| Format: | Open Shelf |
| Published: |
Singapore: New York:
Prentice Hall,
2003.
|
| Edition: | 3th.ed. |
| Subjects: |
| Physical Description: |
xxvi 771p.: ill.; 26 cm. |
|---|---|
| Bibliography: |
Includes index |
| ISBN: |
0131066250 |