The marketing plan
| Main Author: | Cohen, William A. |
|---|---|
| Format: | Open Shelf |
| Published: |
London:
WILEY,
2005.
|
| Edition: | 4th.ed. |
| Physical Description: |
xvii , 348p.; 28 cm. |
|---|---|
| Bibliography: |
Includes index |
| ISBN: |
0471230596 |