APA Citation

Cohen, W. A. (2005). The marketing plan (4th.ed.). London: WILEY.

Chicago Style Citation

Cohen, William A. The Marketing Plan. 4th.ed. London: WILEY, 2005.

MLA Citation

Cohen, William A. The Marketing Plan. 4th.ed. London: WILEY, 2005.

Warning: These citations may not always be 100% accurate.