Best practices in international marketing

Main Author: Czinkota, Michael R.
Other Authors: Ronkainen, Ilkka A.
Format: Open Shelf
Published: Fort Worth: Harcourt College Publishers, 2002.
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090 0 0 |a HF1416\b.C94 2002  
100 0 |a Czinkota, Michael R.  
245 1 0 |a Best practices in international marketing   |c Czinkota, Michael R. / Ronkainen, Ilkka A. 
260 |a Fort Worth:   |b Harcourt College Publishers,   |c 2002. 
300 |a xviii , 393p.:   |b ill.;   |c 23 cm. 
504 |a Includes index 
700 0 |a Ronkainen, Ilkka A.  
999 |a 0000167388