Advertising and integrated brand promotion

Main Author: O'Guinn, Thomas C.
Other Authors: Allen, Chris T., Semenik, Richard J.
Format: Open Shelf
Published: Natorp Boulevard, USA: Thomson Higher Education, 2006.
Edition: 4th.ed.

KOLEJ PROFESIONAL MARA AYER MOLEK

Call Number: HF5821 O34 2006
Accession Item Category SMD Status Due Date Notes
0000167183 OPEN SHELF BOOK AVAILABLE