Rethinking marketing : sustainable marketing enterprise in Asia
Main Author: | Kotler, Philip |
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Other Authors: | Hooi Den Huan, Sandra Liu, Hermawan Kartajaya |
Format: | Open Shelf |
Published: |
Jurong, Singapore:
Prentice Hall,
2003.
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Subjects: |
Physical Description: |
xii , 224p.; 24cm. |
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Bibliography: |
Includes indexs |
ISBN: |
0130499315 |