Essentials of marketing
| Main Author: | Blythe, Jim |
|---|---|
| Format: | Open Shelf |
| Published: |
Harlow, England:
Prentice Hall,
2001.
|
| Edition: | 2nd ed.. |
| Subjects: |
| Physical Description: |
xvi , 287p.; 24cm. |
|---|---|
| Bibliography: |
Includes index |
| ISBN: |
0273646672 |