Advertising principles and practice
| Main Author: | Wells, William |
|---|---|
| Other Authors: | Moriarty, Sandra, Burnett, John |
| Format: | Open Shelf |
| Published: |
Upper Saddle River, New Jersey:
Prentice Hall,
2003.
|
| Edition: | 6th ed.. |
| Subjects: |
| LEADER | 00578pamja2200193 4500 | ||
|---|---|---|---|
| 001 | 0000098154_0029 | ||
| 005 | 20180706090000.0 | ||
| 020 | |a 0131202065 | ||
| 090 | 0 | 0 | |a HF5823 |b .W458 2003 |
| 100 | 0 | |a Wells, William | |
| 245 | 1 | 0 | |a Advertising principles and practice |c William Wells, John Burnett, Sandra Moriarty. |
| 250 | |a 6th ed.. | ||
| 260 | |a Upper Saddle River, New Jersey: |b Prentice Hall, |c 2003. | ||
| 300 | |a xix, 599p. ill (some col.); |c 28cm. | ||
| 650 | 0 | 0 | |a Advertising |
| 700 | 0 | |a Moriarty, Sandra | |
| 700 | 0 | |a Burnett, John | |
| 999 | |a 0000166079 | ||
| 999 | |a 0000166080 | ||