International marketing
Main Author: | Terpstra, Vern |
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Other Authors: | Sarathy, Ravi |
Format: | Open Shelf |
Published: |
Australia:
Thomson South - Western,
2000.
|
Edition: | 8th ed.. |
Subjects: |
Physical Description: |
xxiii , 752p.: ill. (some col.); 28cm. |
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Bibliography: |
Includes index |
ISBN: |
0030211123 |