Marketing management : analysis, planning , implementation, and control
| Main Author: | Oakshott,Les |
|---|---|
| Format: | Open Shelf |
| Published: |
London:
DP Publications,
1994.
|
| Edition: | 9th ed.. |
| Series: |
Prentice-Hall international series in marketing
|
| Subjects: |
| LEADER | 00603pamja2200193 4500 | ||
|---|---|---|---|
| 001 | 0000096202_0015 | ||
| 005 | 20170726090000.0 | ||
| 020 | |a 0132613638 | ||
| 090 | 0 | 0 | |a HF5415 .K87 1997 |
| 100 | 0 | |a Oakshott,Les | |
| 245 | 1 | 0 | |a Marketing management : |b analysis, planning , implementation, and control |c Philip Kotler. |
| 250 | |a 9th ed.. | ||
| 260 | |a London: |b DP Publications, |c 1994. | ||
| 300 | |a vi, 118p.; |c 28cm.. | ||
| 490 | 0 | |a Prentice-Hall international series in marketing | |
| 504 | |a Includes index | ||
| 650 | 0 | 0 | |a Finance |x Mathematical models |
| 650 | 0 | 0 | |a Business mathematics |
| 999 | |a 0000241266 | ||