APA Citation

Goh, S. T. (2003). Marketing*wise" an unconventional approach to strategic marketing for asia. Petaling Jaya: Prentice Hall.

Chicago Style Citation

Goh, Sunny T.H. Marketing*wise" an Unconventional Approach to Strategic Marketing for Asia. Petaling Jaya: Prentice Hall, 2003.

MLA Citation

Goh, Sunny T.H. Marketing*wise" an Unconventional Approach to Strategic Marketing for Asia. Petaling Jaya: Prentice Hall, 2003.

Warning: These citations may not always be 100% accurate.