Crisis marketing when bad things happen to good companies.
| Main Author: | Marconi, Joe |
|---|---|
| Format: | Open Shelf |
| Language: | Malay |
| Published: |
Kuala Lumpur:
Golden Books Centre Sdn Bhd,
1993.
|
KOLEJ MARA KUALA NERANG
| Call Number: |
380 1 MAR |
|---|
| Accession | Item Category | SMD | Status | Due Date | Notes |
|---|
| 0000148049 | OPEN SHELF | BOOK | FINAL PROCESSING |