APA Citation

C.Walker Jr.Orville. (2006). Marketing strategy a decision-focused approach-5 edition. Boston: McGraw Hill Irwin.

Chicago Style Citation

C.Walker Jr.Orville. Marketing Strategy a Decision-focused Approach-5 Edition. Boston: McGraw Hill Irwin, 2006.

MLA Citation

C.Walker Jr.Orville. Marketing Strategy a Decision-focused Approach-5 Edition. Boston: McGraw Hill Irwin, 2006.

Warning: These citations may not always be 100% accurate.