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LEADER |
00616pampa2200193 4500 |
001 |
0000084716_0030 |
005 |
20171109090000.0 |
020 |
|
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|a 9780132747257
|
090 |
0 |
0 |
|a HF5415.135
|b K473 2013
|
100 |
1 |
|
|a Kerin, Roger A.
|
245 |
1 |
0 |
|a Strategic marketing problems :
|b cases and comments.
|
250 |
|
|
|a 13th ed..
|
260 |
|
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|a Upper Saddle River, N.J.:
|b Pearson Education, Inc.,
|c 2013.
|
300 |
|
|
|a xi, 729p.:
|b ill.;
|c 29cm..
|
500 |
|
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|a Includes index
|
650 |
0 |
0 |
|a Marketing
|x Management
|x Case studies
|
650 |
0 |
0 |
|a Marketing
|x Decision making
|x Case studies
|
700 |
1 |
|
|a Peterson, Robert A.
|
999 |
|
|
|a 0000144095
|