Marketing management: an Asian perspective.
| Main Author: | Philip Kotler?[et al.] |
|---|---|
| Format: | Open Shelf |
| Published: |
Singapore:
Pearson Education South Asia Pte. Ltd.,
2012.
|
| Edition: | 6th ed. |
| Subjects: |
| Item Description: |
Includes index |
|---|---|
| Physical Description: |
xxviii, various pagings: col. Ill.; 28cm.. |
| ISBN: |
9789810687977 |