Experience marketing.

Main Author: Schmitt, Bernd
Format: Open Shelf
Published: Hanover, MA: NOW Publishers Inc., 2011.
Series: Foundations and trends in marketing
Subjects:
LEADER 00467pamja2200169 4500
001 0000084451_0030
005 20170712090000.0
020 |a 9781601984524  
090 0 0 |a HF5415 .S36 2011  
100 1 |a Schmitt, Bernd  
245 1 0 |a Experience marketing. 
260 |a Hanover, MA:   |b NOW Publishers Inc.,   |c 2011. 
300 |a 63p.;   |c 24cm.. 
490 0 |a Foundations and trends in marketing 
500 |a Includes bibliographical references 
650 0 0 |a Marketing  
999 |a 0000143575