Brand resilience: managing risk and recovery in a high-speed world.
Main Author: | Copulsky, Jonathan R. |
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Format: | Open Shelf |
Published: |
New York:
Palgrave Macmillan,
2011.
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Subjects: |
Item Description: |
Includes index |
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Physical Description: |
xi, 244p.: ill.; 25cm.. |
ISBN: |
9780230111387 |