Marketing: an introduction.
| Main Author: | Armstrong, Gary, Kotler, Philip |
|---|---|
| Published: |
Upper Saddle River, N.J.:
Pearson Education, Inc.,
2013.
|
| Edition: | 11th ed. |
| Subjects: |
| LEADER | 00522pampa2200169 4500 | ||
|---|---|---|---|
| 001 | 0000084409_0030 | ||
| 005 | 20170712090000.0 | ||
| 020 | |a 9780132744034 | ||
| 090 | 0 | 0 | |a HF5415 .A76 2013 |
| 100 | 1 | |a Armstrong, Gary, Kotler, Philip | |
| 245 | 1 | 0 | |a Marketing: an introduction. |
| 250 | |a 11th ed. | ||
| 260 | |a Upper Saddle River, N.J.: |b Pearson Education, Inc., |c 2013. | ||
| 300 | |a xxviii, various pagings: |b col. Ill.; |c 28cm.. | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 0 | 0 | |a Marketing |
| 999 | |a 0000143514 | ||