Brand turnaround: how brands gono how brands gone bad returned to Glory.
| Main Author: | Post, Karen |
|---|---|
| Format: | Open Shelf |
| Published: |
New York:
McGraw-Hill,
2012.
|
| Subjects: |
| LEADER | 00517pamja2200169 4500 | ||
|---|---|---|---|
| 001 | 0000084216_0030 | ||
| 005 | 20170712090000.0 | ||
| 020 | |a 9780071775281 | ||
| 090 | 0 | 0 | |a HD69.B7 P674 2012 |
| 100 | 1 | |a Post, Karen | |
| 245 | 1 | 0 | |a Brand turnaround: how brands gono how brands gone bad returned to Glory. |
| 260 | |a New York: |b McGraw-Hill, |c 2012. | ||
| 300 | |a xxiv, 262p.; |c 24cm.. | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 0 | 0 | |a Brand name products |
| 650 | 0 | 0 | |a Branding (Marketing |
| 999 | |a 0000143265 | ||