The marketing plan: how to prepare and implement it.
Main Author: | Luther, William M. |
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Format: | Open Shelf |
Published: |
New York:
AMACOM,
2011.
|
Edition: | 4th ed. |
Subjects: |
Item Description: |
Includes index |
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Physical Description: |
xi, 292p.: ill.; 23cm.. |
ISBN: |
9780814416938 |