Contemporary marketing.

Main Author: Kurtz, David L.
Published: Mason, Ohio: South-Western Cengage Learning, 2011.
Subjects:
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020 |a 9780538746892  
090 0 0 |a HF5415 .K873 2011  
100 1 |a Kurtz, David L.  
245 1 0 |a Contemporary marketing. 
260 |a Mason, Ohio:   |b South-Western Cengage Learning,   |c 2011. 
300 |a xxxii, various pagings:   |b col. Ill.;   |c 28cm.. 
500 |a Includes index 
650 0 0 |a Marketing  
999 |a 0000142896