Crawford, M. (2011). New products management (10th ed.). New York: McGraw-Hill.
Chicago Style CitationCrawford, Merle. New Products Management. 10th ed. New York: McGraw-Hill, 2011.
MLA CitationCrawford, Merle. New Products Management. 10th ed. New York: McGraw-Hill, 2011.
Warning: These citations may not always be 100% accurate.