A framework for marketing management.

Main Author: Kotler, Philip, Keller, Kevin Lane
Published: Upper Saddle River, N.J.: Pearson Education, Inc., 2012.
Edition: 5th ed.
Subjects:

KPM BANDAR MELAKA

Call Number: HF5415 13 K68 2012
Accession Item Category SMD Status Due Date Notes
0000142973 RED SPOT BOOK AVAILABLE
0000143163 RED SPOT BOOK AVAILABLE