Marketing management.
Main Author: | Winer, Russell S. |
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Format: | Open Shelf |
Published: |
Upper Saddle River, N.J.:
Pearson Education, Inc.,
2007.
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Edition: | 3rd ed. |
Subjects: |
Item Description: |
Includes index |
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Physical Description: |
xxix, 500p., col. Ill., 28cm.. |
ISBN: |
0132296314 |