Marketing communications : : interactivity, communities and content.
| Main Author: | Fill, Chris |
|---|---|
| Published: |
Essex, England:
Pearson Education Limited,
2009.
|
| Edition: | 5th ed. |
| Subjects: |
| Item Description: |
Includes bibliographical references and index |
|---|---|
| Physical Description: |
xxxvii, 958p., col. Ill., 27cm.. |
| ISBN: |
9780273717225 |