APA Citation

Lamb, C. W. (2009). Essentials of marketing (6th ed.). Mason, Ohio: South-Western Cengage Learning.

Chicago Style Citation

Lamb, Charles W. Essentials of Marketing. 6th ed. Mason, Ohio: South-Western Cengage Learning, 2009.

MLA Citation

Lamb, Charles W. Essentials of Marketing. 6th ed. Mason, Ohio: South-Western Cengage Learning, 2009.

Warning: These citations may not always be 100% accurate.