Principles of marketing.
| Main Author: | Kotler, Philip, Armstrong, Gary |
|---|---|
| Format: | Open Shelf |
| Published: |
Upper Saddle River, N.J.:
Pearson Education, Inc.,
2004.
|
| Edition: | 10th ed. |
| Subjects: |
| LEADER | 00500pamja2200169 4500 | ||
|---|---|---|---|
| 001 | 0000083104_0030 | ||
| 005 | 20170712090000.0 | ||
| 020 | |a 0131212761 | ||
| 090 | 0 | 0 | |a HF5415 .K68 2004 |
| 100 | 1 | |a Kotler, Philip, Armstrong, Gary | |
| 245 | 1 | 0 | |a Principles of marketing. |
| 250 | |a 10th ed. | ||
| 260 | |a Upper Saddle River, N.J.: |b Pearson Education, Inc., |c 2004. | ||
| 300 | |a xxix, 661p., col. Ill., 28cm.. | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 0 | 0 | |a Marketing |
| 999 | |a 0000141446 | ||