Innovation management and new product development.
| Main Author: | Trott, Paul |
|---|---|
| Format: | Open Shelf |
| Published: |
Essex, England:
Pearson Education Limited,
2008.
|
| Edition: | 4th ed. |
| Subjects: |
| Item Description: |
Includes index |
|---|---|
| Physical Description: |
xxvii, 581p.: ill., 25cm.. |
| ISBN: |
9780273713159 |