Trott, P. (2008). Innovation management and new product development (4th ed.). Essex, England: Pearson Education Limited.
Chicago Style CitationTrott, Paul. Innovation Management and New Product Development. 4th ed. Essex, England: Pearson Education Limited, 2008.
MLA CitationTrott, Paul. Innovation Management and New Product Development. 4th ed. Essex, England: Pearson Education Limited, 2008.
Warning: These citations may not always be 100% accurate.