Strategic marketing for nonprofit organizations.
Main Author: | Andreasen, Alan R., Kotler, Philip |
---|---|
Published: |
Upper Saddle River, N.J.:
Pearson Education, Inc.,
2008.
|
Edition: | 7th ed. |
Subjects: |
LEADER | 00517pampa2200169 4500 | ||
---|---|---|---|
001 | 0000082942_0030 | ||
005 | 20170712090000.0 | ||
020 | |a 013175372X | ||
090 | 0 | 0 | |a HF5415 .A534 2008 |
100 | 1 | |a Andreasen, Alan R., Kotler, Philip | |
245 | 1 | 0 | |a Strategic marketing for nonprofit organizations. |
250 | |a 7th ed. | ||
260 | |a Upper Saddle River, N.J.: |b Pearson Education, Inc., |c 2008. | ||
300 | |a xxii, 504p.: |b ill., 25cm.. | ||
500 | |a Includes index | ||
650 | 0 | 0 | |a Nonprofit organizations-Marketing |
999 | |a 0000141530 |