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| LEADER |
00806pamja2200265 4500 |
| 001 |
0000080820_0034 |
| 005 |
20181025090000.0 |
| 020 |
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|a 9781259548147
|
| 037 |
|
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|a Love Reading
|
| 040 |
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|a LC
|
| 090 |
0 |
0 |
|a HF5823 .B454 2018
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| 100 |
1 |
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|a Belch, George E
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| 245 |
1 |
0 |
|a Advertising and promotion :
|b an intergrated marketing communication perspective
|c George E. Belch & Michael A. Belch.
|
| 260 |
2 |
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|a New York,NY:
|b McGraw - Hill Education,
|c 2018.
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| 260 |
2 |
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|a xli ; 764 p.:
|b ill,
|c 28 cm.
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
0 |
0 |
|a Sales promotion
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| 650 |
0 |
0 |
|a Advertising
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| 650 |
0 |
0 |
|a Communication in marketing
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| 700 |
0 |
0 |
|a Belch, Michael A
|
| 740 |
0 |
2 |
|a Title
|
| 852 |
0 |
0 |
|a Open shelves
|
| 998 |
0 |
0 |
|a 015267
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| 999 |
|
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|a 0000173900
|
| 999 |
|
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|a 0000193364
|
