The new rules of marketing & PR : How to use social media,online video, mobile applications, blogs, news release & viral marketing to reach buyers directly
Main Author: | Scott, David Meerman. |
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Format: | Open Shelf |
Language: | English |
Published: |
Hoboken, NJ:
John Wiley,
c 2011.
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Edition: | 3 rd ed.. |
Subjects: |
Item Description: |
Includes bibliographical references and index. |
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Physical Description: |
xxi ; 366 p.; 23 cm. |
ISBN: |
9781118026984 |