Scott, D. M. (2011). The new rules of marketing & PR: How to use social media,online video, mobile applications, blogs, news release & viral marketing to reach buyers directly (3 rd ed.). Hoboken, NJ: John Wiley.
Chicago Style CitationScott, David Meerman. The New Rules of Marketing & PR: How to Use Social Media,online Video, Mobile Applications, Blogs, News Release & Viral Marketing to Reach Buyers Directly. 3 rd ed. Hoboken, NJ: John Wiley, 2011.
MLA CitationScott, David Meerman. The New Rules of Marketing & PR: How to Use Social Media,online Video, Mobile Applications, Blogs, News Release & Viral Marketing to Reach Buyers Directly. 3 rd ed. Hoboken, NJ: John Wiley, 2011.
Warning: These citations may not always be 100% accurate.