Advertising and promotion : an integrated marketing communications perspective
| Main Author: | Belch, George E |
|---|---|
| Other Authors: | Belch, Michael A |
| Format: | Open Shelf |
| Language: | English |
| Published: |
New York, NY:
McGraw - Hill,
c 2012.
|
| Subjects: |
KPM SERI ISKANDAR
| Call Number: |
HF 5823 B454 2012 |
|---|
| Accession | Item Category | SMD | Status | Due Date | Notes |
|---|
| 0000135907 | OPEN SHELF | BOOK | AVAILABLE |