A preface to marketing management

Main Author: Peter,J.Paul
Other Authors: Donnelly,James H.
Format: Open Shelf
Language: English
Published: New York,NY: McGraw Hill/Irwin, 2013..
Edition: 13 th ed..
Subjects:
LEADER 00703pamja2200229 4500
001 0000080622_0034
005 20170620090000.0
005 20160718170537.0
008 160718b xxu 00 0 eng d
020 |a 9780078028847.  
037 |a 014893  |b Bookline 
040 |a KPMSI 
090 |a HF 5415.13 P48 2013.  
100 0 |a Peter,J.Paul  
245 0 |a A preface to marketing management   |c J.Paul Peter,James H.Donnelly,Jr.. 
250 |a 13 th ed.. 
260 |a New York,NY:   |b McGraw Hill/Irwin,   |c 2013.. 
300 |a 268 p.:   |b ill.;   |c 22 cm.. 
500 |a Includes bibliographical references and index. 
650 |a Marketing -Management.  
700 |a Donnelly,James H.  
999 |a 0000135870