APA Citation

Peter,J.Paul, & Donnelly,James H. (2013). A preface to marketing management (13 th ed.). New York,NY: McGraw Hill/Irwin.

Chicago Style Citation

Peter,J.Paul, and Donnelly,James H. A Preface to Marketing Management. 13 th ed. New York,NY: McGraw Hill/Irwin, 2013.

MLA Citation

Peter,J.Paul, and Donnelly,James H. A Preface to Marketing Management. 13 th ed. New York,NY: McGraw Hill/Irwin, 2013.

Warning: These citations may not always be 100% accurate.