Marketing : an introduction
| Main Author: | Armstrong,Gary |
|---|---|
| Other Authors: | Kotler, Philip |
| Format: | Open Shelf |
| Language: | English |
| Published: |
Upper Saddle River:
Pearson,
2015.
|
| Edition: | 12 th ed.. |
| Subjects: |
| Item Description: |
Previous edition first author under Kotler,Philip |
|---|---|
| Physical Description: |
xxviii: 644 p.: ill.; 28 cm. |
| ISBN: |
9780133451276 |