Introduction to marketing
| Main Author: | McDaniel, Carl D |
|---|---|
| Other Authors: | Hair, Joseph F., Lamb, Charles W. |
| Format: | Open Shelf |
| Published: |
Australia : Thomson,
South-Western, 2008.
|
| Edition: | 9th. ed.. |
| Subjects: |
| Item Description: |
"International student edition" Includes index |
|---|---|
| Physical Description: |
xxxi, 671p.: ill.; 28 cm. |
| ISBN: |
9780324544015 |