APA Citation

McDaniel, C. D., Hair, J. F., & Lamb, C. W. (2008). Introduction to marketing (9th. ed.). Australia : Thomson.

Chicago Style Citation

McDaniel, Carl D., Joseph F. Hair, and Charles W. Lamb. Introduction to Marketing. 9th. ed. Australia : Thomson, 2008.

MLA Citation

McDaniel, Carl D., Joseph F. Hair, and Charles W. Lamb. Introduction to Marketing. 9th. ed. Australia : Thomson, 2008.

Warning: These citations may not always be 100% accurate.