Principle of marketing

Main Author: Kotler, Philip
Other Authors: Gary Armstrong
Format: Open Shelf
Published: Boston: Pearson Prentice Hall, 2012.
Edition: 14th ed..
Subjects:
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020 |a 9780132167123  
037 |a Bookline 
040 |a Library of Congress 
090 0 0 |a HF 5415.  
100 1 |a Kotler, Philip  
245 1 0 |a Principle of marketing   |c Philip Kotler. 
250 |a 14th ed.. 
260 |a Boston:   |b Pearson Prentice Hall,   |c 2012. 
300 |a xxiv, 613,[97]p.:   |b col. ill.;   |c 29 cm.. 
504 |a Includes bibliographical references and index 
650 0 |a Marketing  
700 0 |a Gary Armstrong  
740 0 |a Principles of marketing 
999 |a 0000135556